![]() ![]() The COVID-19 pandemic has boosted home video consumption to a high level. Since schools and universities are closed for the time being, many students are learning new skills and staying occupied. During the pandemic, most organizations are using the work-from-home module. The impact of COVID-19 on the cloud TV market has been beneficial. However, poor connection in rural areas may stymie the worldwide cloud TV market's growth. For instance, Nokia and AT&T have launched fixed wireless 5G testing with DIRECTV NOW, AT&T's internet TV streaming service, to develop 5G technology in the 39 GHz band.Īs a result, all of these factors will contribute to the global cloud TV market growth throughout the forecast period. Furthermore, in order to expand their services, numerous telecommunication companies are investing in the growth of 5G technology. Moreover, the introduction of 5G is expected to provide attractive market growth opportunities in coming years. In fact, by 2022, a typical individual is expected to spend 100 minutes every day watching internet movies. In 2020, 96% users raised their online streaming consumption, and 9 out of 10 users opted to watch more videos from brands and enterprises.The market is expected to develop faster as online video consumption increases. Viewers spend around 7 hours and 55 minutes per week on average consuming various forms of entertainment.įurthermore, cloud TV's improved scalability, cost flexibility, and agility would provide sufficient development prospects for market players. As per Limelight Networks, online videos continue to outperform traditional broadcast viewership in terms of popularity.Additionally, the advantages of cloud technology over traditional broadcasting formats and platforms, such as the simplicity with which other devices may be linked, are expected to drive market expansion throughout the projection period. ![]() Furthermore, throughout the research period, the market is expected to rise due to the increasing adoption of cloud-based technologies. The worldwide cloud TV industry is expected to benefit from urban populations’ living standards. The decline in number of cable operators and other video service providers is one of the elements driving the cloud TV industry. Cloud apps can be installed on a variety of devices, including tablets, phones, media boxes, and televisions. Cloud TV is a cloud-based application used for streaming TV channels, movies, and any other live entertainment. ![]()
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